For those adults who choose to drink, they should do so in moderation and responsibly at all times – even when spending more time at home. Here are some tips to keep in mind.
The Spirited Advocate Podcast brings together leaders in the distilled spirits industry to discuss pressing issues of the day. Host Chris Swonger and his guests explore it all while enjoying their favorite cocktail or distilled spirit.
The DISCUS Code covers both the responsible placement and content of beverage alcohol advertising and marketing materials, as well as provides detailed digital and media buying guidelines.
We are in this together! There are hundreds of distillers producing hand sanitizer for communities across the US to fight COVID-19. They are #DistillersUnited4ACause.
Insights and Podcasts
Spirited Advocate Podcast) Episode 18: Twin Liquors
David Jabour, co-owner of Twin Liquors stores in Texas with his sister Margaret Jabour, talks about transforming a single, 700 square foot store into a retail empire he now operates with nearly 100 stores across the lone star state. He offers fresh perspective on brand building with a community focus coupled with expansion into the e-commerce space. From giving back to the community to upholding high standards of responsibility, Jabour covers all aspects of running a successful retail operation in the distilled spirits industry.
Spirited Advocate Podcast) Episode 17: Southern Glazer’s Proof Platform
Southern Glazer's John Wittig joins the Spirited Advocate Podcast to talk about their e-commerce platform, Proof. From ensuring retailers can quickly navigate the site and order customers exactly what they want to working to close the distribution gap, Wittig covers everything about operating in the digital marketplace. While the platform was put in place before the onset of COVID, Proof has grown drastically since the pandemic and helped the spirits industry thrive in the 21st century.
Spirited Advocate Podcast) Episode 16: Veteran Owned American Revolution
Founder and CEO of American Revolution Vodka, Walter Kerpa, joins the Spirited Advocate Podcast to talk about what it means to be a veteran re-entering society and how important business opportunities, like those offered at Revolution Vodka, are to that effort. Kerpa also covers the serious issues plaguing the veteran community while delving into his family history and new plans for the future.
Spirited Advocate Podcast: Episode 15) A Fiddle Player and an Orphan: The story of Uncle Nearest and Jack Daniel
You've heard of Jack Daniel, but have you heard of Nearest Green - the man born into slavery who not only taught Jack how to make whiskey and all about the Lincoln County Process, but who is now known to be the first African-American master distiller ever recorded in the U.S.? This week's guest - Fawn Weaver (now CEO of Uncle Nearest Distillery) talks all about uncovering Nearest's story and how what she found was really a story of love filled with mutual respect and admiration between Jack and Nearest.