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Ask The Expert Series: Consumer Trends in BevAlc – What’s Ahead for the Summer & the Second Half of 2024
May 14, 2024 @ 12:00 pm - 1:00 pm
Ask The Expert Series: Consumer Trends in BevAlc – What’s Ahead for the Summer & the Second Half of 2024
Date: May 14, 2024, 12-1pm EST
About
Join Thomas Paulson, Director of Research and Business Development, Placer.ai., as we look at how the consumer is engaging with the on-premise, destination distilleries, retail, etc. channels across the country.
Paulson will share insights about engagement patterns with BevAlc retail, following a difficult 2023. He will also venture into consumer spending trends from a broader and holistic point of view—including tourism and destination distillers—in order to tee-up an outlook for the summer and the second half of 2024.
Placer is an analytics company that measures and dimensionalizes the sales funnel. It has large customer sets across Retail, Consumer Packaged Goods, Leisure & Hospitality, and Events. Placer’s data product is the location of millions of mobile phone locations moving around the U.S. that are overlaid on top of every major POI—retailer, restaurant, shopping center, movie theater, resort, music arena, etc.