Competitive Pricing Strategies

The focus of this course is to provide advanced insight into how a brand should think through pricing at a highly competitive level. The course will walk through how a […]

DISCUS Annual Conference

Hyatt Regency New Orleans 601 Loyola Ave, New Orleans, LA, United States

The DISCUS Annual conference is the premier industry event for America’s spirits industry leaders, decision makers and supply chain partners. Spirits executives and industry stakeholders will share their ideas to […]

DISCUS Academy: Managing Ancillary Operation Risk

Providing overnight accommodations, hosting special events, and offering venue rental services create additional sources of revenue and brand awareness for organizations, but those choices come additional sources of risk. This […]

2022 Virtual Public Policy Conference

Join ACSA and DISCUS as we meet virtually with lawmakers and hear from industry experts on issues critical to the spirits industry. The American Craft Spirits Association (ACSA) and Distilled […]

DISCUS Academy – Advanced Sales Analytics

Following up on the Introduction to Sales Analytics course, this course will help sales leaders integrate data for more effective decision-making on sales strategy. Participants will also learn what to […]

DISCUS Academy – Alternate Routes to Market

Prior to the outbreak of the global pandemic customers were already pushing for the “Amazonation” of alcohol. With the advance of COVID-19 the trend toward receiving alcohol at your doorstep […]

DISCUS Academy – Leadership Program Webinar

Want to learn more about the Leadership Program before applying? Join us to hear directly from Leadership Program graduates on their experience in the program. Developing and Executive Leaders from […]